2026-03-16 · ULTA · Swing · Core

{"ticker":"ULTA","direction":"mixed","quality_tier":"good","sections":[{"id":"setup_summary","heading":"What the Setup Is","steps":["Bloom expects a <strong>bullish</strong> setup. Use the open to confirm that the rest of the evidence moves the same way.","Most of the model inputs already agree on direction. If the first 15 minutes stay in the expected direction, treat that as strong confirmation.","4 of 4 tracked time horizons lean <strong>bearish</strong>. If the open holds that same direction, the setup is staying on script.","The sector is moving down 5.8% this month, which pushes against this setup. That means you should require stronger confirmation from price and volume before continuing.","Price averages still point <strong>bearish</strong>, which means this trade needs a reversal to develop. Wait for the open to prove that reversal is actually happening before entering."],"contradiction_steps":["The matched tier leans Short while pre-market expectations leaned <strong>bullish</strong>. Enter closer to <strong>$537.43</strong> (upper end of the zone) for a tighter sell entry.","Watch the first 15 minutes closely \u2014 a contradiction means the open decides who is right. If price clearly breaks one way, follow it.","Your safety net stays the same either way: stop-loss at <strong>$572.09</strong>. That caps the downside whether the tier or the model is right."],"pro_tips":["The Bloom Profile shows strong alignment \u2014 most model inputs agree. Act with confidence if that alignment holds into the open.","Added confirmation: momentum is deeply stretched down. A bounce is increasingly likely \u2014 good for buy-side entries, but be cautious with new sells at these levels."]},{"id":"action_plan","heading":"What to Do Next","steps":["Your <strong>entry zone</strong> is $519.15 \u2013 $537.43. If the stock opens inside this zone, that's your green light.","The model's estimated morning open ($519.44) falls inside the entry zone \u2014 a clean setup if it holds.","Given the setup, you can use your <strong>full planned position size</strong>.","If the stock opens in the entry zone and early candles confirm the direction, you can enter within the first few minutes."],"pro_tips":["This stock is a wide mover \u2014 expect meaningful swings during the session. Don't mistake normal volatility for a breakdown."]},{"id":"morning_watch","heading":"What to Watch for in the Morning","steps":["The signal is poised to trade in either direction, so let the first 15\u201330 minutes reveal which side takes control. Follow whichever direction dominates.","Check that volume in the first 15 minutes is <strong>at or above average</strong>. If the move happens on low volume, it's less trustworthy.","Yesterday's close was <strong>$535.51</strong>. Use that as your anchor when reading early price action."],"pro_tips":["Added confirmation: momentum is deeply stretched down. A bounce becomes more likely the further it drops \u2014 be cautious adding new sells here.","The trend is active. Moves in the trend direction are more likely to follow through today."]},{"id":"trade_management","heading":"How to Manage the Trade","steps":["Set your <strong>stop-loss at $572.09</strong>. If the stock hits this level, exit \u2014 no exceptions.","Your <strong>profit target is $484.50</strong>. Consider taking partial profits (half your position) when the stock gets halfway to this level.","If the trade works, the expected gain is about 9.5% with a reward-to-risk ratio of 1.4.","Once the stock reaches <strong>$506.39</strong> (halfway to target), move your stop to your entry price. This way you can't lose money on the trade.","If nothing happens by midday and the stock hasn't moved toward your target, consider reducing your position. Stale trades tie up capital.","At the end of the day, review: is the setup still valid? If the stock closed in the wrong direction or key levels broke, exit."],"pro_tips":["Your stop has room to breathe. Don't tighten it prematurely; let the trade develop.","Suggestion based on model confidence \u2014 be quicker to take profits or tighten your stop if the trade stalls.","This stock swings wide \u2014 small intraday moves are just noise. Don't adjust your plan based on normal wiggles."]}],"schema_version":"calla-guide/v1","mode":"post_input_decision","trade_type":"Swing","activation":{"state":"gated","title":"Unlock Today's Trade Plan","copy":"Enter Morning and Noon prices to unlock today's matched setup."},"setup_context":{"ticker":"ULTA","trade_type":"Swing","direction":"mixed","model_direction":"bullish","quality_tier":"good","quality_label":"mostly in sync","alignment_state":"contradiction"},"contradiction_rules":{"scout":"Scout tiers are early signals \u2014 a contradiction here is common. Enter closer to <strong>$537.43</strong> (upper end) for a tighter entry. Stop-loss stays at $572.09.","trend":"Trend tiers carry more weight \u2014 proceed cautiously. Use half your planned size and enter closer to <strong>$537.43</strong>. Only add the rest if the first 15 minutes clearly confirm the direction. Stop-loss stays at $572.09.","prime":"Prime tiers are the strongest signal \u2014 this is a serious mismatch. Only enter if you have strong personal conviction and the morning action clearly supports it. If entering, use minimal size at <strong>$537.43</strong> and keep a tight leash. Stop-loss stays at $572.09."},"matched_scenario":{"status":"pending","label":null,"plain_english":"Bloom expects a <strong>bullish</strong> setup. Use the open to confirm that the rest of the evidence moves the same way."},"trade_plan":{"status":"pending","entry_zone":{"lower":519.15,"upper":537.43},"stop_loss":572.09,"take_profit":484.5,"morning_open":519.44,"profit_pct":9.53,"risk_reward":1.39},"risk":{"quality_tier":"good","position_sizing":"The model's estimated morning open ($519.44) falls inside the entry zone \u2014 a clean setup if it holds.","skip_rule":"If the setup is not confirmed or price never reaches the zone, do nothing."},"steps":[{"id":"morning_trend","number":0,"title":"Morning trend check","instruction":"Before entering prices, review what to look for at the open for ULTA.","bloom_conclusion":"The signal is poised to trade in either direction, so let the first 15\u201330 minutes reveal which side takes control. Follow whichever direction dominates.","next_action":"Review these cues, then enter Morning and Noon prices below.","risk_note":null,"why":"The morning open tells you whether today's conditions match the model expectation.","section_id":"morning_watch","show_levels":false,"pro_tips":["Added confirmation: momentum is deeply stretched down. A bounce becomes more likely the further it drops \u2014 be cautious adding new sells here.","The trend is active. Moves in the trend direction are more likely to follow through today."],"state":"active"},{"id":"input_prices","number":1,"title":"Enter today's prices","instruction":"Enter today's Morning and Noon prices so Bloom can match the setup.","required_input":["morning_price","noon_price"],"bloom_conclusion":"The live setup is confirmed after Morning and Noon prices are entered.","next_action":"Enter Morning and Noon prices below.","risk_note":"Do not assume the final setup before inputs exist.","why":"The article explains the setup, but the live plan depends on today's actual price context.","section_id":null,"show_levels":false,"pro_tips":[],"state":"active"},{"id":"review_setup","number":2,"title":"Review the setup","instruction":"Bloom expects a <strong>bullish</strong> setup. Use the open to confirm that the rest of the evidence moves the same way.","bloom_conclusion":"Bloom expects a <strong>bullish</strong> setup. Use the open to confirm that the rest of the evidence moves the same way.","next_action":"Use the checks above to let the open establish direction before moving to the trade entry step.","risk_note":"If the opening move stays consistent with the setup, you can continue with confidence.","why":"Most of the model inputs already agree on direction. If the first 15 minutes stay in the expected direction, treat that as strong confirmation.","section_id":"setup_summary","show_levels":true,"pro_tips":["The Bloom Profile shows strong alignment \u2014 most model inputs agree. Act with confidence if that alignment holds into the open.","Added confirmation: momentum is deeply stretched down. A bounce is increasingly likely \u2014 good for buy-side entries, but be cautious with new sells at these levels."],"state":"pending"},{"id":"enter_trade","number":3,"title":"Enter the trade","instruction":"The entry zone is <strong>$519.15 \u2013 $537.43</strong>. If ULTA is trading inside this range and the morning confirmed the direction, place your order.","bloom_conclusion":"Entry zone: $519.15 \u2013 $537.43.","next_action":"If price is between $519.15 and $537.43 and the open confirmed, place the order now.","risk_note":"If price gaps past the entry zone ($519.15 \u2013 $537.43), do not chase \u2014 wait for a pullback or skip.","why":"Entering at the right price is what gives the trade its edge.","section_id":"action_plan","show_levels":false,"pro_tips":["This stock is a wide mover \u2014 expect meaningful swings during the session. Don't mistake normal volatility for a breakdown."],"state":"pending"},{"id":"protect_trade","number":4,"title":"Protect the trade","instruction":"Now that you're in the trade, you need a safety net. Scroll down to <strong>Show trade protection tools</strong> and type in the price you actually paid. The tool will calculate two key numbers for you:<br>&bull; <strong>Stop-loss ($572.09)</strong> \u2014 if the stock hits this price, exit immediately to limit your loss.<br>&bull; <strong>Take-profit ($484.50)</strong> \u2014 if the stock reaches this price, take your gain.<br>Also note the <strong>Exit on</strong> date \u2014 that is the latest day to close this trade. If the trade hasn't hit your target by then, exit at market close on that date.","bloom_conclusion":"Trade protection sets the boundaries for the trade.","next_action":"Open 'Show trade protection tools' below, enter your fill price, and lock in live levels.","risk_note":"Never leave a trade unprotected \u2014 always know your exit points before walking away.","why":"Protection levels depend on the actual price you paid, not the entry zone estimate.","section_id":null,"show_levels":false,"pro_tips":["The <strong>Breakeven</strong> number shows the price where you neither gain nor lose \u2014 useful as a place to move your stop once the trade is working.","The <strong>Dynamic Stop-Loss</strong> automatically tightens as the trade moves in your favour. It protects gains you've already made."],"state":"pending"},{"id":"manage_trade","number":5,"title":"Manage the trade","instruction":"The protection tools would now be set \u2014 let the trade work within those boundaries. While the position is open, <strong>keep an eye on ULTA headlines</strong>, broader policy or tariff news, and \u26a0\ufe0f <strong>the next earnings or dividend date</strong> shown in the Live panel below. These events can cause abrupt trend disruptions that no model can anticipate ahead of time \u2014 if one falls inside your holding window, consider reducing size or tightening your stop beforehand.","bloom_conclusion":"Active monitoring keeps you ahead of surprises.","next_action":"Check the Live panel for event dates, then review the position at the morning open and again into the close.","risk_note":"If headlines or event risk push price sharply against the trade, exit quickly rather than hoping it comes back.","why":"Markets change fast. Staying informed protects your capital.","section_id":"trade_management","show_levels":false,"pro_tips":["Your stop has room to breathe. Don't tighten it prematurely; let the trade develop.","Suggestion based on model confidence \u2014 be quicker to take profits or tighten your stop if the trade stalls.","This stock swings wide \u2014 small intraday moves are just noise. Don't adjust your plan based on normal wiggles."],"state":"pending"}],"fallback":{"used":false,"empty_reason":null,"missing_fields":[]}}